Whether the economy is up or down, no matter what is happening in the world, most small business owner’s work hard anyway. It’s never been easy to start a business, nurture its growth and succeed in any line of business. It’s competitive, more so in...
We all want to minimize costs – both planned and unexpected – but not at the expense of keeping systems and essential equipment running smoothly. Small businesses without an IT department often wait until something breaks to call in an expert for help, or...
Online fax services are becoming extremely popular with business owners. There are several reasons why Internet or online faxing has found favor with the business sector. Mainly because it’s easy, fast, available 24/7, truly mobile and perhaps most of all,...
Brand building is indeed a journey. Branding is all about how your product or service is perceived by customers and potential customers. A brand marketer attempts to manipulate brand awareness by associating traits they would like consumers to associate with the...
One of the key characteristics of Web 2.0 is participation, collaboration and moderation through the use of web applications. Web 2.0 sites derive their power from the human connections and network effects from this characteristic that is made possible, and grow in...